A white box with blue text that reads 'SOFI x SUNNYLiFE', a can of SOFI Spritz, a bottle of SOFI Aperitivo, and a black fabric bag with the SOFI logo, placed on sand.

SOFI Spritz

Sofi Spritz is an Australian cocktail brand

During my internship with SOFI Spritz, I created content for their website and Instagram. I created social media posts, banners, and promotional materials that aligned with the brand’s aesthetic. I also took product photographs and lifestyle imagery that showed the spritz cocktails in various settings. My work helped to elevate SOFI Spritz’s online presence, attract followers, and maintain a consistent, engaging brand image across their digital platforms.

A logo with a white bottle and a lemon slice, with the word "SOFI" on a dark blue background.
A tote bag with the word 'SOFI' on it, placed on sandy beach sand, with a can and glass also labeled 'SOFI' nearby.
Close-up of two peaches with a pink background and text that reads 'SOFI Australia’s natural aperitivo'.
A bottle of SOFI aperitivo with blood orange and bitters flavor on sandy beach with amusement park rides and people in the background.
Six bottles of SOF sparkling rosé with pink liquid, silver foil caps, and labels reading 'The Austri', 'Davidson Plum & Finiberg'
A bottle of SOFI Aperitivo with blood orange flavor standing on sandy beach with shadows and textured sand.
A pink bottle of SOFI Aperitivo Blood Orange & Bitters with a blue screw cap and label indicating it is an Italian Aperitivo drink.
A bottle of SOFI Aperitivo with grapefruit and lavender flavor placed upright on sandy beach with textured sand and shadows.
A can of Sofi Spritz with orange and bitter flavor standing upright on sandy ground with shadows of leaves.
A bottle of SOFI sparkling wine with a Bellini flavor, featuring a white peach and ginger label, against a light blue background with repeated 'BELLINI' text.
A bottle of SOFI Venetian Spritz with blood orange and bitters flavor, against a pink background with repeated 'Venetian' text.
A pink bottle of SOFI sparkling wine with a silver foil top, positioned in front of a pink background with repeating white text that says 'AUSTRALIANO'
Beach scene with sand, ocean waves, and people sitting or walking along the shore. In the foreground, a cooler, a bottle of SOFI rosé, a glass, and a SOFI tote bag are placed on the sand.
A promotional display for SOFI Spritz, offering a free picnic bag with every purchase, with a QR code for entering a contest, and a SOFI-branded cooler, glasses, and tote bag on a yellow surface.
A pink bottle of SOFI sparkling beverage, labeled as The Australiana with Davidson Plum and Finger Lime flavor, with a silver foil cap and a white and pink label.
Beach scene with sand, a black and white striped tote bag with the word "SOFI" on it, a can of SOFI spray, and a white cooler box labeled "SOFI x SUNNYLIFE."
A bottle of SOF Aperitivo with grapefruit and lavender flavor on sandy beach with shadows of nearby objects.
A promotional poster for SOFI Spritz featuring a bottle of the aperitif and a glass with the drink, garnished with a slice of blood orange. The poster highlights SOFI's win as the best aperitif in Australia at the 2023 Decoded Spirits Awards, with a